Amber's Friends

View All

Amber's Groups

Persistent Synthetic W...

14 members

View All

Amber's Page

Gifts Received

Amber has not received any gifts yet

Give Amber a Gift

Latest Activity

Robert Gilbert left a comment for Amber

April 8

Profile Information

Zip Code

60622

Industry

Internet, Interactive, New Media, Advertising, Technology, Entrepreneur

About Me:

I'm a Chicago Native who lives in Wicker Park and works in the world of word-of-mouth marketing. My passions include fashion, music, travel, design, marketing, entrepreneurship, philosophy and discovering new and better ways of doing things. Working as the Apple Campus Rep for Miami University helped me discover my knack for helping others understand the power of technology and social media (while also allowing me to discover my profound love for Apple and the Mac operating system).

Company Name

Zocalo Group

Website:

http://www.zocalogroup.com

Blog:

http://312crowd.wordpress.com

Comment Wall (7 comments)

You need to be a member of The Chicago Convergence to add comments!

Join this Ning Network

At 9:15am on April 8, 2009, Robert Gilbert said…: Hi Amber. I'm a writer of music and novels living in Roselle. My latest romance novel is Megan's Love, set in Chicago and Rio Rancho, New Mexico. Kindly check out my website: www.robertlouisgilbert.com to learn more about the book, myself and reviews. The music in the background is Soft Tears, a tune I wrote and is mentioned in a love scene in the book. Any ideas on advertising or useage of the music as a bed would be appreciated. Keep in touch and thanks. Robert

At 1:14pm on September 30, 2008, Evan Olson said…: Hello Amber,

I was interested in hearing if mobile is a WOM avenue you guys have taken? Thanks!

-Evan

At 11:42am on September 2, 2008, Kevin Burrell said…: Here is a question for you...

At what point does social networking on websites have as much or more power that WOM? Does the fact that people use WOM online versus face to face change anything?

How has WOM adapted to online behaviors?

Thanks for you time Amber hope all is going well.

Kevin Burrell
Brand Ambassador: Cross Media Promotions
The Ability
www.myspace.com/theability

At 12:39pm on August 20, 2008, Kevin Burrell said…: Thanks for getting back to me.

Regarding an internship I want to do somthing close to Marketing/Advertising research and analysis.

Being able to monitor and track behavioral information (and present it back) in regards to communication/promotional systems like WOM is something that appeals to me.

We know that WOM is an effective way to share info because people trust their friends to dicern their tastes. What I want to know is what is how fast vs effective WOM is.

Hope that helps you out a little I will try and look at the Zocalo site later to learn more.

At 9:55am on August 17, 2008, Kevin Burrell said…: In fact how do I get an internship at Zocalo Group?

At 9:53am on August 17, 2008, Kevin Burrell said…: Wicker Park! I miss Bucktown and Wicker Park. Your blog is very insightful why are you flying under the radar here?

Let me know if I can help you I know I will be picking your brain about word of mouth marketing for sure.